With more than 30 years of experience in the White House, Capitol Hill and corporate lobbying, Peter has managed many successful campaigns to influence public policy. His expertise includes traditional media, social media, and indepent advocacy.

As executive director of a cable television coalition, Peter organized an integrated lobbying, advertising, and PR campaign that over several years stopped cable Internet regulations in more than a dozen states and the FCC. He testified before city and state legislatures and was a frequent guest on TV and talk radio.

Peter also served as executive director of a coalition of telephone companies that successfully lobbied more than a dozen states to reduce telephone access charges. The coalition was so successful that the coalition's main legislative opponent spoke openly of the need to emulate its strategies.

Peter also served as an executive director for a coalition of global entertainment companies that succesfully lobbied more than 15 states to update their cable TV franchise laws. 

Since 1996, he has been a consultant to AT&T and the National Structured Settlements Trade Association (NSSTA). For NSSTA, he helped organize a coalition of consumer and disability rights groups in a successful effort to pass legislation in Congress and 48 states that restricted the sales of future structured settlement payment rights.